Why Advertise with 13WHAM and CW-WHAM?
13WHAM-TV and CW-WHAM offer unrivaled reach for your promotional messages through a combination of television, the internet, e-mail and mobile platforms that no other local media can match.
- 13WHAM-TV (ABC) local airtime
- CW-WHAM (cable 16/digital 13.2) local airtime
- 13WHAM.com (includes CWRochester.com) website advertising
- Mobile.13WHAM.com
- Award winning creative/production services
13WHAM-TV and CW-WHAM
Who better to deliver a local audience than the most trusted local television brand? 13WHAM is the unquestioned television news leader in Greater Rochester. WHAM’s staff of sales professionals are the most experienced in the region and take pride is creating customized advertising plans to meet advertiser needs. CW-WHAM offers advertisers the ability to reach a diverse television audience. The combination of 13WHAM AND CW-WHAM OFFERS A LARGE AND UNIQUE AUDIENCE TO PROMOTE YOUR BRAND.
For a customized advertising plan please contact the Advertising Professionals at WHAM today:
| Chuck Samuels |
VP & General Manager |
585-321-2210 |
email Chuck |
| David DiProsa |
Director of Sales |
585-321-2229 |
email David |
| Mark Zeger |
National Sales Manager |
585-321-2230 |
email Mark |
| Marilynn Garbarino |
Local Sales Manager |
585-321-2228 |
email Marilynn |
| Steve Synesael |
Account Executive - 13WHAM-TV |
585-321-2237 |
email Steve |
| Mary Pavone |
Account Executive - 13WHAM-TV |
585-321-2216 |
email Mary |
| Suzanne Roberts |
Account Executive - 13WHAM-TV |
585-321-2236 |
email Suzanne |
| Tina DePaolis |
Account Executive - 13WHAM-TV |
585-321-2219 |
email Tina |
| Shawna Quinn |
Account Executive - 13WHAM-TV |
585-321-2226 |
email Shawna |
| Brian Medoro |
Account Executive - 13WHAM-TV |
585-321-2227 |
email Brian |
| Katie Lowery |
Account Executive - 13WHAM-TV |
585-321-2213 |
email Katie |
| Tammy Straubing |
Account Executive - 13WHAM-TV |
585-321-2243 |
email Tammy |
| Jeff Knauss |
Account Executive - CW-WHAM |
585-321-8742 |
email Jeff |
| Anita Chazan |
Account Executive - CW-WHAM |
585-321-2238 |
email Anita |
| Andy Rauh |
Account Executive - CW-WHAM |
585-321-2239 |
email Andy |
| Jeffrey Starkweather |
Sales Marketing Director |
585-321-2240 |
email Jeffrey |
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| 13WHAM-TV & CW-WHAM Advertising Opportunities |
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By including the internet in your advertising programs, you significantly expand your coverage to include a large, dedicated audience seeking local news and information 24 hours a day, 7 days a week on the number one television website in Rochester.
13WHAM-TV and CW-WHAM offer a wide variety of innovative advertising formats and packages including:
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Banner Advertising
13WHAM.com offers banner ad options to fit any advertising need, budget and creative form. We support static or animated GIFs, JPGs, as well as rich media advertising formats;
- Leaderboard banners (728x90)
- Big Box (300x250)
- Vertical (120x240)
With millions of page views each month, your advertising message will be seen by a large and dedicated audience. |
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Content Sponsorships
Target a specific interest group with your advertising message on 13WHAM.com. By placing your banner or rich media advertisement on a specific page or group of pages within 13WHAM.com, we ensure your message always reaches its intended audience. |
Pre-Roll Video Advertising
Online video lets your dynamic message reach an ever-growing audience. Your :10 or :15 announcement airs before 13WHAM’s news, sports or video stories on 13WHAM.com. With hundreds of thousands of video clips viewed each month on 13WHAM.com, your video ad provides the best opportunity for your message to be seen and heard.
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Long-form Video Ads
When used in conjunction with a banner advertisement, a long-form video ad is a unique opportunity to deliver your promotional message free of the time constraints imposed by pre-roll videos or other rich media aids.
Example: Anderson Power Systems |
 E-mail Newsletter Sponsorships
13WHAM delivers news and weather updates by e-mail to thousands of people every day. Composed entirely of subscribers who have specifically requested to receive messages, 13WHAM’s e-mail list delivers your advertisement and website link straight to the inboxes of potential customers. |
Mobile Advertising
Wireless mobile content is one of the fastest growing media formats and mobile 13WHAM.com is already at the forefront, delivering up-to-the-minute news and weather updates to cell phones, Blackberries and other mobile platforms. By placing your advertisement on 13WHAM’s mobile platform --mobile.13wham.com—you can differentiate yourself by putting your message in front of an audience of tech-savvy consumers. Combine your advertisement with a click-to-call function and potential customers can easily and directly contact your business. |
 Discount Deals
Discount Deals is a turnkey solution for businesses looking for an innovative way to drive patrons to their businesses using the power of 13WHAM-TV and 13WHAM.com. Discount Deals is ideal for restaurants, travel, leisure, entertainment and service oriented businesses. By providing patrons with full value gift certificates that are purchased at a 50% face value, you can generate new and returning foot traffic conveniently and hassle-free. Discount Deals handles all of the transactions, merchant service fees, shipping, handling, returns and any other customer service related issues with the program. |
 Seek It Local
As part of a local directory promoting businesses online, you will be part of the area’s top TV website and two diverse TV station audiences combining to create a cost effective way to market your business. TV is the single most powerful advertising medium and the internet is the fastest growing way to reach people. The results of this combination will produce results for you and your business through Seek It Local! |
For more information on how you can advertise with 13WHAM.com and CWROCHESTER.com, contact:
Steve Synesael
Internet Sales Manager
585-321-2237
Email Steve
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Video Production/Creative Services
13WHAM and CW-WHAM is an all-digital production department winner of many national and regional awards including New York Emmy, TELLY, Iris, and New York State Broadcasters Award for Excellence “Best Locally Produced Commercial”.
Featuring the newest “state-of-the-art” linear and non-linear edit suites as well as digital location production.
We also offer a full art department, insert studio (with Chroma Key area), tape (DVCPro, BetaSP, VHS, Super VHS, Hi8) DVD duplication, music libraries, sound effects libraries (20th Century Fox, Disney, Universal, Saul Zaentz, etc.) Real time closed captioning, on staff producers/writers, video archives, with an affordable cost effective rate card.
Field Production
- Cameras
- Panasonic AJ-D910WA
- 16:9 / 4:3 DVCPro
- DVCPro 50 with synchro scan (for shooting PC screens)
- DVCPro 50 Recorder
- Teleprompter (High resolution, full color)
- Lighting, portable featuring Lowell & Arriflex
- Jib arm, studio doorway dolly, filters, wired and wireless microphones
Three State-of-the-art Post Production Edit Suites include:
- Full video compositing using After Effects
- Incite Non-Linear Editing
- Layered key channels for chroma keying
- Motion Tracking
- 3D "Virtual" sets for talent chroma keying
- Full 3D Capabilities using Cinema 4D
- DVD Authoring with complete motion menus and animation
- DVCPro50, BetaSP, DVD, VHS
For more information on video production and creative services, contact:
Craig Heslor
Production Director
585-321-2290
Email Craig
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